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商品編號： 9-710-412 出版日期： 2009/07/14 作者姓名： Casadesus-Masanell, Ramon;Wise, C. J. 商品類別： Other 商品規格： 21p 再版日期： 2010/03/15 地域： 產業： Art dealers 個案年度： 2009 -
商品敘述：
The fine art auction business has remained a duopoly over its 250 year history. The industry is dominated by Sotheby''s and Christie''s Inc. Curiously, neither competitor has been able to overtake the other by a notable margin despite the clear network effects of this platform business. As we enter unprecedented economic times, as technology pushes forward infiltrating almost all areas of business, and as new competitors fight to enter the fine art sales space, these two auction houses explore modifications to their business model. Some efforts by the two organizations have already begun but are in the infantile stage and thus the success of these initiatives is entirely unproven. Sotheby''s and Christie''s must decide how to respond to this economic and cultural turning point and whether to keep investing in these ancillary aspects of their operations.
涵蓋領域：
Business cycles;Network effects;International business;Business models;Platforms
相關資料：
Case Teaching Note, (5-710-473), 22p, by Ramon Casadesus-Masanell, C. J. Wise
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